KUALA LUMPUR, El Sky News — International media personality and former adult entertainment star Mia Khalifa has officially been appointed as the brand ambassador for Malaysia’s online gaming platform, me88.
In an official statement, me88 said the collaboration aims to boost the brand’s global profile and attract more users to its platform, which offers a range of online casino games, sports betting, and interactive entertainment.
“We are thrilled to welcome Mia Khalifa as our brand ambassador. With her international influence and strong online presence, we believe this partnership will bring a fresh and exciting experience to our players,” said Ahmad Farid, CEO of me88.
Mia Khalifa, who is now primarily focused on social media and philanthropic work, expressed her excitement about collaborating with a Malaysian brand and expanding her reach across Southeast Asia.
“I’m excited to partner with me88 and engage with the fast-growing digital entertainment industry in Malaysia. This is a unique opportunity to bring fun and excitement to gaming communities across Asia,” Mia said in a statement.
The appointment will be accompanied by global promotional campaigns, including live streams, interactive events, and exclusive contests on the me88 platform. The company hopes the collaboration will not only increase user engagement but also position me88 as a leading gaming brand in Southeast Asia.
